#KOMUcampout aka a Producing Marathon

#snowlycow I can't believe I survived "Winter Storm 2011" as it came to be called at KOMU. We had a massive winter storm this week: Monday brought ice, Tuesday dropped 17.5 inches of snow, and Wednesday and Thursday blew winds and negative temperatures. During this time, I had 4 shifts at KOMU (3 producing shifts, 1 web shift). People with shifts during that time decided it was better to sleep at the station than try to drive in white-out conditions, and so came to be the Twitter hashtag #komucampout.

I arrived to KOMU around 10:30 p.m. Monday night to produce Tuesday's morning show. During this shift, I wasn't just a producer. Here's the list of the jobs I completed (I probably looked like a chicken running around with my head cut off.):

1. Producer of the rundown and writing stories.
2. Phone Answer-er for people with questions about the storm.
3. Phone Caller to St. Louis and Kansas City for how they prepared for the storm and what it looked like there.
4. Google Map operator to get our live reporter to an apartment fire.
5. Social Media Guru getting the news of the fire on Twitter.
6. Skype Coordinator with our five Skype reporter teams in five locations around mid-Missouri.
7. Website poster putting up important information before the storm hit at 6 a.m.

When we were .26 seconds from being off-air (after a 2.5 hour long show), we got a text message from the news director to keep going for two more hours! We took a 15 minute breather to gather more information and give everyone a quick break. Our five Skype reporter teams went inside to warm up, our two live reporters and their truck operators got in the truck to warm up, and the anchors took a bathroom and snack break.

When we went back on air, we did a regular block with news stories but ditched that format at the next commercial break. We decided that viewers were staying tuned to our channel to hear about the storm and how different parts of Missouri were being hit. They might care about what was happening in Egypt right then, but they were mostly concerned with the storm. For the next two hours, we pitched between the weathermen, the live reporters, the Skype teams, and the anchors who shared information we were getting from viewers on Facebook and Twitter. It was a marathon producing session and we flew most of that time by the seat of our pants, but at the end, everyone who was working on that show felt that we had come through for the viewers and given them what they wanted.

Finally, at 9 a.m. the show was over. I checked in with the Skype reporter teams and crashed on an air mattress in the conference room for three hours.


When I awoke, I received the news that my dog, Bo (1999-2011), had died that morning. It was the roughest news I could have gotten during this stressful time at the station. He'll forever be remembered as the dog who loved to be pet for hours, who would slip and slide on the wood floor while chasing a tennis ball much to the dismay of Mom, and who was a diver for rocks in the Allegheny River.

I had to keep working so that I wouldn't break down crying (although it was occasionally inevitable). I was supposed to produce the 10 p.m. news on Tuesday. On a daily basis, we have two live reporters to manage. But, this time, we had two live reporters and our five Skype teams. The teams had iPhones or computers with Skype (a video-conferencing program) on them. I started a Skype video chat with the team (either one or two people) that was going on-air next and the director would broadcast the computer screen. The Skype teams would report the road conditions of the town they were in (Fulton, Jefferson City, Lake Ozark, Boonville, or Moberly) and what kind of precipitation they were getting. By adding these five teams, it was way too much for one producer to handle. So my TA produced the 10 p.m. while I managed the Skype reporter teams for the two newscasts from 5-6:30 p.m. and the 9 p.m. and 10 p.m. newscasts. I was coordinating who was going when, testing out the wireless signal at the new locations they went to for every show, and getting them set up to go on-air. I ended up charging my iPhone between every show. By the end of the day, I had 'produced' almost eight hours of Skype calls. After the 10 p.m. show, I had to pass on my Skype Coordinator responsibilities to the two student producers of Wednesday's morning show. I strangely felt like I was giving up on "my teams" because I had been working with them all day. But I needed to sleep and slept like a rock for eight hours in the conference room.

Wednesday, I produced the 5 p.m. show. My TA, Maggie, was on the Fulton Skype team so she was more tired than I was because she had to be awake for hits during the morning show! I had the most independence producing this show that I've had so far. Maggie let me produce until 4 p.m. when she stepped in to help me tie up the loose ends I was missing. I boothed the show for the first time, which was exhilarating. I backtimed the show and discussed which stories to drop with Maggie and she either agreed with me or pointed me in a new direction. The show ended on time and with no major issues! It was a great way to end #komucampout.

I had to get out of the station after all that craziness. I slept in my own bed Wednesday night and returned to the station Thursday morning for my web shift. I created and added to four different web slideshows of pictures our viewers sent in. I added to Blizzard Kids, and created Blizzard Animals, Snow Drifts, and Neighbors Helping Neighbors. I posted these slideshows on our website and on our Facebook page. During the storm and our coverage of it, we got 170,000 hits on our Facebook page and more than 1,000 new friends. These new friends will allow us to increase our viewer base because they will have our stories show up on their news feed.

Bo and I playing fetch with the tennis ball during the February 2010 snow in Texas.

It was hard to make the Blizzard Animals slideshows because a lot of the photos were people playing with their dogs in the snow. All I could keep thinking about was how last winter it snowed at home in Texas, and Bo loved to chase the snowballs. He also was color blind, which we only figured out when he couldn't find his tennis ball in the snow!

Video of Bo trying to find the tennis ball in the snow.

While it was a difficult time to be at the station when all I wanted was to be home with my family, it was an intense growing period. I learned how many roles I could fulfill and still stay calm (although highly caffeinated). I learned that I am almost ready to take over the job of producing a show on my own (which I will be doing in the next few weeks). I also learned how well a bunch of people can come together to get the best information possible to viewers - it was amazing to see the teamwork. Overall, I'm glad I got to attend #komucampout as it was a unique experience I'll never be able to replicate.